In fact, MailerLite is a great option for someone looking for a stellar email marketing platform on a tight budget.A CSV file (known as comma separated values) is the very basic version of data or a database – without any additional items or extravagant format.
MailerLite is not as well known as some of the larger email marketing platforms on this list, but don’t underestimate them before checking them out. Also, Emma does require an annual contract versus a month-by-month plan like many of its competitors, which may turn off businesses who aren’t certain that Emma will work for them. Limitationsīeyond the fact that you can’t even test drive Emma for free, there are some other limitations that users should know about before considering this email marketing service.įor example, Emma doesn’t include landing page building in its lower level subscription, which is something many competitors do offer in their lowest plan options. They do, however, offer a total of three pricing tiers: Pro, Plus, and Emma HQ.Īll plans include 10,000 contacts. Unfortunately, Emma doesn’t offer any sort of free plan or even a free trial (although you can request a demo through their customer service team). However, you can pay an additional fee per month if you have more contacts than what’s included in the plan.
Premium (starting at $299/month): Features for enterprise usersĪdditionally, each plan has a base price based on a set number of contacts. Standard (starting at $17/month): Offers time optimization and behavior targeting. Essentials (starting at $11/month): More options, plus 24/7 tech support. Free ($0): Limited to 2000 contacts and only includes basic features. However, the paid subscriptions include more options for custom branding, better analytics, A/B testing, and other features. Mailchimp offers a free for life version or several paid subscription options depending on your business needs. You can also connect your Mailchimp account with Google Analytics to receive insights as to how your email campaigns impact your site traffic and sales.įinally, Mailchimp offers app integration with close to 30 different applications as well as some automation features with certain plans. Mailchimp includes some analytics tools so you can see your reach through open counts, click rates within the email, and number of replies. Additionally, you can generate a campaign link to share your email campaign on your website, or link social media accounts to share emails out through Facebook, Instagram, or Twitter. You can also program delivery times based on time zones or other options. Mailchimp gives users the option to send emails to their entire subscription list or to just specific audience segments.
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